Hypebeast - 11 Apr 2013 03:27

While the GoPro Hero3 has without a doubt, made its mark for its durability and convenience for shooting in environments that won't accommodate more delicate cameras, many users are finding more and more ways to apply th...
Hypebeast - 11 Apr 2013 17:55

Tetsu Nishiyama, the founder and designer of influential brand WTAPS, is a self-described atheist, yet does believe in certain Taoist values. Specifically, he believes in a certain 'fluidity of life' as detailed in a rec...
Hypebeast - 11 Apr 2013 14:20

British artist Nicolai Sclater may be coined a sign painter by trade, but he takes his art further then the customary two-dimensional canvases. Employing sleek typography fonts that ode with retro aesthetics, Sclater -- ...
Hypebeast - 11 Apr 2013 21:10

Black Scale releases an impressive new lookbook for Spring/Summer 2013, in following with their "I Will Not" campaign. The lookbook takes to the Roman arches, ivy-lined walls, and stone streets of a preserved building la...
Hypebeast - 11 Apr 2013 21:09

Nike has unveiled a new "Elite Youth Basketball League" colorway for Kevin Durant's newest signature shoe, the KD V Elite. Featuring Nike's proprietary Flywire lacing system, the shoe sports a vibrant color combo of neon...
Hypebeast - 11 Apr 2013 20:34

European furniture giant Vitra releases an update to their Eames Collection, which features new colors and material upgrades to classic designs. Composed of silhouettes originally designed by Charles and Ray Eames, the E...
Hypebeast - 11 Apr 2013 20:07

Chris Harris is back again for Drive, this time taking Mercedes-Benz's SLS Electric Drive for a spin on a wet racetrack. Though the car runs mainly on electricity, the SLS Electric Drive can channel 748 hp from its engin...
Hypebeast - 11 Apr 2013 19:37

Ahead of releasing his debut album, My Name Is My Name, Pusha T now releases an instantly repeatable single in the form of "Numbers on the Boards." Just hours after Kanye tweeted about his G.O.O.D. Music cohort keeping "...
Hypebeast - 11 Apr 2013 19:22

In many of its ways, Garrett Leight California Optical is a pure California brand. Founded by Garrett Leight, son of Larry and Cindy Leight (founders of Oliver Peoples), the brand draws inspiration from beach culture, ca...
Hypebeast - 11 Apr 2013 18:40

With features from Pusha T, Wiz Khalifa, Rick Ross and many more, Cassie recruited some known hit-makers for her newest mixtape, #RockaByeBaby. After unveiling a trailer for the project about three weeks ago, the sizzlin...
Hypebeast - 11 Apr 2013 18:16

superNova. has just released a lookbook for the Fall/Winter 2013, full of their offerings for the upcoming season. The brand took cues from fairytales of the past like Snow White and The Brothers Grimm to present "Snow B...
Hypebeast - 11 Apr 2013 17:07

Building upon last year's releases, Vans once again takes inspiration from the heritage South American motif and offers a "Guate Stripe" edition of the Authentic for 2013's spring/summer season. Sporting a thick canvas u...
Hypebeast - 11 Apr 2013 16:38

Arguably the two longest standing members in their respective, haze-filled field, Cheech & Chong are back on the big screen debuting as never-seen-before animation characters. Directed by Branden Chambers and Eric D. Cha...
Hypebeast - 11 Apr 2013 15:57

Established in 2007 and 100% skater owned and operated, Hopps Skateboards has created a brand new video to usher in the warm weather months of 2013. Directed by Marcus Manoogian and shot in New York City, the video featu...
Hypebeast - 11 Apr 2013 15:36

Nike's Lunar Presto, the latest in the Presto family, gets another colorway this Spring/Summer season with this Neo Turquoise/Volt number. A bold departure from the initial colorway seen here, this version gets a vibrant...
Hypebeast - 11 Apr 2013 15:35

After dropping a series of visuals to highlight the collection earlier this year, Stone Island presents a video lookbook highlighting its ACRONYM-influenced Shadow Project pieces for Spring/Summer 2013. With a design goa...
Hypebeast - 11 Apr 2013 15:00

Nike adds to its N7 collection with this special Free Trainer 5.0 for the Spring/Summer season. Representing Nike's commitment to bringing sport to Native American and Aboriginal communities in North America, Nike's N7 C...
Hypebeast - 11 Apr 2013 14:58

Recently in the news for everything from his Cuban getaway with Beyoncé to his signing of Yankees star Robinson Cano and the establishment of Roc Nation Sports, Jay-Z returns with an open letter to the media. Aptly titl...
Hypebeast - 11 Apr 2013 14:24

Appearing as a part of the Japanese label's 2013 spring/summer "VANDALEGAL" collection, N.HOOLYWOOD has come together with Generic Surplus to create a range of collaborative seasonal footwear. Featuring thick cushioned i...
Hypebeast - 11 Apr 2013 14:02

Culling inspiration from both Paris and New York City and established in 2012 by artists Aurélien Arbet and Jérémie Egry, bi-continental collective Etudes presents its collection of new pieces for the Spring/Summer 20...
Hypebeast - 11 Apr 2013 08:09

Nike Sportswear offers up some great looking warm weather footwear options with the Tennis Classic AC Mesh. Available in a variety of summer-appropriate colors, the AC Mesh trades the traditional upper for an airy, perfo...
Hypebeast - 11 Apr 2013 06:54

Awake is a new project by Angelo Baque -- better known as Supreme's Marketing Director, as well as the manager of now-defunct brand Nom de Guerre. A man of eclectic tastes and talents, Baque infuses Awake's Spring/Summer...